In 2016, Agri Planet Africa embarked on a remarkable journey driven by the recognition of the tremendous positive impact that goldenberries, also known as Cape gooseberries, could have on the lives of smallholder farmers. With a profound passion for nutritious food and a strong commitment to enhancing farmer incomes, we established Agri Planet Africa. The name “ntutunu,” derived from a local word representing golden berries or Cape gooseberries, signifies our unwavering dedication to nourishing the world with wholesome products derived from this extraordinary fruit. Through extensive research, rigorous field testing, and the unwavering dedication of our team, we have achieved significant milestones on our path towards creating a better future. To contribute to this project, please visit https://agriplanetafrica.org/support-agri-planet-africa/.
The Journey Begins
Our initial focus was to understand the global landscape of golden berry cultivation. We delved into scholarly materials and case studies of successful golden berry projects worldwide. The knowledge we gained from this research laid the foundation for our endeavors.
Planting the Seeds of Success
With determination and enthusiasm, we set out to domesticate this promising crop. The first trial of cultivating goldenberries yielded fruitful results. Although initially perceived as a wild fruit, we successfully tamed the crop, recognizing its vast demand potential. This triumph encouraged us to embrace bigger challenges in the market.
Creating a Market Presence
Armed with a shared vision and a passionate team of young individuals, we developed a minimum-viable product. As a result, our nutritious goldenberry products soon made their way into the market, resonating with health-conscious consumers. Today, we proudly serve a network of approximately 80 customers who are reaping the benefits of our wholesome offerings.
Empowering Smallholder Farmers
To extend the reach of our mission and impact more communities, we are establishing a network of smallholder contracted farmers. By partnering with these farmers, we aim to source fresh goldenberries directly from their farms. This approach not only ensures a consistent supply of high-quality berries but also empowers farmers by enhancing their incomes. Together, we strive to bring about positive change in villages and rural areas.
The Future Ahead
As we reflect on our journey with Goldenberries, we are humbled by our progress. Yet, our commitment to nourishing the world with nutritious golden fruit products remains steadfast. We envision a future where the goldenberry revolution will continue transforming lives, both on the consumer front and within farming communities.
Our journey with goldenberries has been an inspiring one, driven by a shared vision and a passion for positive change. Through our dedicated research, market penetration, and commitment to empowering smallholder farmers, we have begun to make a real difference. As we look to the future, we are excited about the endless possibilities that lie ahead for Agri Planet and the impact we can have on the world. Together, let us continue to nourish communities and empower farmers, one goldenberry at a time.